Tim Clark of Inspired Results Coaching has just launched a series of web meetings for coaches who want to develop their business experience. Read this message from Tim to find out how he can help you get your coaching business off the starting blocks.
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So why does every coach need a business plan? I can hear your objections ringing in my ears right now! 'Who me!' 'I don't need any outside financing, why would I bother with a business plan for my coaching practice'. 'I haven't got the time to write a coaching business plan'. 'It's all in my head, why would I want to go to the hassle of writing it down?' 'I already have a practice, I know where I'm going, I don't need a coaching business plan'. 'A waste of time, effort and money, a coaching business plan is not worth the paper it's written on'.
Sadly, you are wrong. You do need a plan for you coaching business. It doesn't necessarily need to be the 'all singing, all dancing' version but you do need some sort of plan so you (at the very least) know where you are going with your coaching business. Let me tell you why........
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Here's a thought-provoking article from Hannah McNamara on the importance of being discerning in accepting clients. Not something that you may have considered if you are in the early stages of developing your coaching business. But Hannah offers some valuable advice on an area which could really benefit from some upfront consideration. Hannah is herself, a coach with a background in Marketing. She runs a busy coaching practice in SW London, HRM Coaching, working with business professionals and entrepreneurs. She is the author of the book 'Niche Marketing For Coaches' and runs the coaching website www.marketinghelpforcoaches.com
Thanks to Hannah for providing this article
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Tim Hodgson is an author, teacher, adventurer and visionary. His goal is to reconnect people with who they are – with their dreams, with their goals, and with their own sense of personal identity. He is a Certified NLP Trainer and Master Practitioner, Certified Clinical Hypnotherapist and Coach. He works with organisations and individuals to break through the barriers that get in their way.
One of the questions that he's been regularly asked on NLP and coaching training courses was ‘OK, now what do I do?’ Many people were unsure how to go about setting up in business – how to start out as a coach, how to build a business, how to attract clients. To answer that question, Tim produced the ‘Jump Start’ series of books that includes ‘Jump Start Your Coaching Business’. Each of these books goes into detail on how to create your business from scratch.
In Jump Start Your Coaching Business you will learn:
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